New customer acquisition is more important than ever, but competition is fierce. Inflation and other factors are putting the squeeze on all of us. To win in this environment, marketing teams need a step change in performance. But conventional digital media strategies can deliver only incremental gains. This presentation will demonstrate a smarter approach, using a real-life case study and...
Join us for an exciting evening of networking and knowledge sharing at our October Social at The Avenue! Don’t miss out on this exciting chance to expand your network, learn from experts, and have a great time! As always, your first drink at the event is on us, and this event is FREE for current AMA members. If you’re curious about...
Discover the essential building blocks of digital merchandising and unlock new avenues for business growth. This presentation delves into the foundational strategies that can elevate your business’s online presence, driving customer engagement and revenue. Explore the power of digital merchandising and position your business for success in the digital age. The AMA Triangle is excited to welcome Briana Blair, Vice...
Let’s talk about the other F-word – FEAR. We all experience fear. If your intention is to live in happiness, to find abundance, to stand up for something, to spread joy, to be a better leader, then fear is part of your life, and you better get comfortable with it. None of us can eliminate fear from our lives. But,...
Q & A with Recruiting: Everything you ever wanted to Know! Meet Ali Ghiassi, a seasoned talent acquisition leader with Labcorp’s Clinical Development and Commercialization Services business which is now Fortrea. As a leader for this new spin-off, Ali Ghiassi is dedicated to sourcing exceptional individuals for Sales, Marketing, Legal, IT, Finance, and Human Resources. He has collaborated with diverse...
Marketing is all about focusing on the audiences it is targeting. This is especially true when it comes to marketing to different generations. Boomers, Millennials, Gen X, and Gen Z all have different ways of communicating and preferences on how they like to receive marketing messages. In this presentation, three marketers, from three different generations, will explore these differences, and...
Join your fellow AMA members in a small group, casual, and local networking setting. AMA Triangle’s Local Member Meetups are free to attend as part of your AMA membership. For questions about our Wake Forest Local Member Meetup, please contact Jennifer Best at jennifer.best@triangleama.org (Please note: Food and beverages are not included as part of this event, but may be...