Oct 27, 2020
12:00 - 1:00 PM
This virtual meetup will be held online. Attendees will receive the link to join during registration.
CONTENT LEVEL: Beginner
In this panel webinar, you’ll gain best practices and real-world advice from Yes& Events team members, who range from AV specialists and videographers to show flow strategists and script writers.
Layla Masri: VP Digital/Innovation, Yes& Events
Former owner and founder of Bean Creative for 22 years, a top DC digital agency. Built #1 apps for PBS KIDS, games for National Geographic, and hundreds of websites and interactive tools for national clients. Layla’s prior work includes PBS, National Geographic, Verizon, Amtrak, and numerous associations and nonprofits such as the Consumer Technology Association, American Association for the Advancement of Science, American Red Cross, and the American Society for Association Executives.
Carmel McDonagh: VP, Account Management, B2G, Yes& Events
Former CMO of 1105 Media, Inc. providing strategic guidance on brand-building, content development, demand generation and events to leading technology vendors in the B2G and B2B market. 20+ years in the B2B/B2G media space, helping clients grow brand awareness, connect with customers, and win business.
Josh Golden: SVP, Senior Creative Director, Yes& Events
Director of Creative Services for the Washington Nationals Baseball Club (developing inaugural brand and brand experience). Developed brand experiences for Mechanical Contractors Association of America (2008-2019); Mechanical Service Contractors of America (2010-2019); National Council for Behavioral Health NatCon (2017-2019); National Biodiesel Board (2008-2017); Recreation Vehicle Industry Association (2009-2017); Retail Industry Leaders Association LINK2019, American Society of Association Executives (ASAE) (2007-2019)
Sara Rassi: Director of Account Services, Yes& Events
AMA Triangle Members: FREE
Non-Member Guests: $15.00
AMA Triangle / Collegiate Student Members: FREE
Student Guests: $5.00