Feb 27, 2021
9am - 5pm EST
This event will be held virtually. Login details will be sent upon registration.
Marketing Jam is a one-day hack-a-thon for local college students to solve a real-world marketing problem in competition for a $2,000 marketing scholarship!
Marketing Jam is a one-day case competition. In randomly assigned teams, college students assume the role of consultants to address a client’s real-world marketing problem.
In four hours, teams complete a situation analysis, evaluate alternatives, and formulate a recommended action plan before presenting their work to a panel of marketing professionals serving as judges.
During the working session, teams have access to marketing professionals for advice and feedback. Students also have an opportunity to connect with marketing professionals from all over the nation in a speed networking session.
“The AMA Triangle Marketing Jam taught me the importance of learning to adapt in situations when you don’t know all of the information. I worked on a team where I didn’t know the other three students, and having the ability to all come together and create a detailed sales pitch was absolutely incredible. The Marketing Jam put me in a real-life work experience and I loved every second of it.”
-Tara P. – 2019 Marketing Jam winner
To unleash even more magic for marketing students, we’ve teamed up with AMA Charlotte to provide an opportunity for all North Carolina students!
AMA Triangle / Collegiate Student Members: $10 (With Member Discount Code)
Student Guests: $15