AMA Multi-Chapter Events

The Future of MarTech Panel

Register today!
CONTENT LEVEL: Beginner + Intermediate

When

Sep 3, 2020

12:00 - 1:00 PM

Where

Why

  • Understand how the MarTech landscape is changing and how to leverage video, social media (including TikTok), collaboration tools, and other technology for your business. 
  • Learn strategies on how marketers should prepare for these changes. 
  • Determine key issues for marketers to consider as they build and refine their MarTech stacks.
  • Gain insight to inform your company’s marketing strategy.

The marketing technology (MarTech) industry has experienced exponential growth for years, but the COVID-19 pandemic has impacted the MarTech landscape. What are these changes and how should marketers prepare for the next 12-18 months? Join AMA New York, Austin, DC, and Triangle chapters on September 3 for a timely virtual panel discussion on the future of MarTech and how firms should make MarTech investment decisions in this business environment. 

Our panel moderator is Scott Brinker, one of the most influential minds in MarTech. Brinker helps us visualize the exponential growth in technology options in his well-known annual Marketing Technology Landscape Supergraphic. Less than a decade ago, we had a few hundred solutions to choose from. Today, marketers have to piece together an infrastructure from a menu of more than 8,000 MarTech solutions.

This is a virtual networking event held via Zoom. Log-in details will be provided upon completing the registration process.

PLEASE NOTE: AMA New York is managing the registration for this event via their website. The "Register now!" buttons link to AMA New York's site.

Investment

AMA Triangle Members: Complimentary!

Non-Member Guests: Complimentary!

AMA Triangle / Collegiate Student Members: Complimentary!

Student Guests: Complimentary!

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