Author archive AMA Triangle

Jun 042019 0Comments

By: AMA Triangle

In: Chapter News

Tags: AMAImpact, cause marketing, Personal Growth, values, volunteer

Raise Money for Marketing Scholarships with Amazon Smile

Did you know that you can contribute to marketing scholarships for college students by shopping on Amazon? Amazon donates 0.5% of your eligible purchases to AMA Triangle on purchases made through Amazon Smile. We’re going to break down the easy 3-step process in this blog post so you can make a difference while you’re searching […]

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Mar 182019 0Comments

By: AMA Triangle

In: High Five

Tags: Seventh Level

How Do You Know a Conference is Worthwhile?

It might seem counter intuitive considering a conference is where you go to find answers, but as a new AMA Triangle member and first-time representative of Sweeney, the sign for me that the High Five conference was a success was that I left with so many questions.  From big names like LinkedIn and Microsoft to […]

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Nov 162018 0Comments

By: AMA Triangle

In: Marketing

Tags: content, promotion

How to Grow Your Brand Through Employee Advocacy

As marketers, we’re constantly looking for new ways to reach our target audiences. Whether it be social media or an app, there are countless opportunities for brand building. And effectively using all channels is what ultimately determines success. However, there is one avenue many companies don’t pursue: employee advocacy. This often gets pushed to the […]

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Sep 052018 0Comments

By: AMA Triangle

In: Marketing

Tags: geo-location, platform, target audience

New Platform Turn Geo-location to Geo-Conquesting

While I’ve known about Geo-location for quite some time I had rarely used it in the past other than Google Adwords or Face Book. But there’s a newer platform, Simplifi, that is more concise, accurate, and less expensive. For marketers with strapped budgets Geofencing is a great way to get in front of your audience, […]

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Aug 162018 0Comments

By: AMA Triangle

In: Marketing

Tags: flexible schedules, remote careers, social media marketing

You Can Imitate. But Can You Innovate? 27 Marketing Trends to Watch

From globalization to technology, today’s successful marketers are adapting and embracing rapid change. I’ve witnessed a lot of change in almost 30 years in marketing and I’ve found that comparisons with old and new trends can help us all move forward. Let’s acknowledge that anyone can imitate, but can we innovate? Our entire culture is based on […]

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Jul 272018 0Comments

By: AMA Triangle

In: Marketing

Tags: customer feedback, website survey

How to Ask Customers Questions to Get Feedback

As an owner of an online business, you know that guessing is something that you should minimize to ensure that you’re going in the right direction. Especially when it comes to figuring out what your existing and potential customers are thinking. Unfortunately, you’re not a mind reader, but  knowing what your customers think gets you […]

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Jun 142018 0Comments

By: AMA Triangle

In: Marketing, News

5 Best Apps to Market Your Brand or Product

Whether you’re a small business owner or an entrepreneur preparing to launch your first product, there’s no getting around the importance of digital marketing. There’s also no doubt that mobile devices play a huge part in how you conduct your business. One way in which mobile technology affects how you build your brand comes in […]

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May 262018 0Comments

By: AMA Triangle

In: Events, Professional Development

Tags: Content Market World Conference, Marketing

Content Marketing World Conference and Expo 2018

The Content Market World Conference and Expo will be held September 4-7, 2018 in Cleveland, Ohio.This is the largest marketing event of the year. It’s the one event where you can learn and network with the best and the brightest in the content marketing industry. You will leave with all the materials you need to […]

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May 102018 0Comments

By: AMA Triangle

In: Chapter News, Events

Tags: C-suite, Female Executives, Marketing, ROI

AMA Triangle to Host First-Ever “CMO She-Suite Panel” Signature Event

Panel Will Feature Exclusive Marketing Insights from the Triangle’s Leading Female Executives Get ready for a few of the area’s female marketing powerhouses to drop some serious knowledge. On Thursday, May 17th, the American Marketing Association’s Triangle Chapter will host its first-ever signature event, the CMO She-Suite Panel. Taking place from 6 to 9 p.m. […]

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Mar 282018 0Comments

By: AMA Triangle

In: Marketing

Tags: Brand Marketing, Kindness Container

Brand Fuel’s #KindnessContainer Pays it Forward

Try to do good in this world not out of fear of hell or reward of heaven but because it feels better not to be a jackass.  No doubt we all agree that the world needs more kindness right now. And every one of us should do our part to help. It’s a lot easier […]

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